We call ourselves Deckle Edge as we are dedicated to creating products worthy of handmade paper, which is as aesthetic as it is eco-friendly. We are driven by our goal of creating handmade paper products in tune with the changing tastes and needs.
Our studio, consisting of a workshop and showroom, is centrally located in Hyderabad, which is reputedly one of the growth engines of India in new economy sectors such as information technology and biotechnology.
Set up in 1996, Deckle Edge has emerged as a creative powerhouse for “coordinated stationery” for special occasions, whether personal or business. We have executed a wide variety of bulk orders from discerning customers.Our institutional customers include Dr Reddy’s Laboratories, Confederation of Indian Industries, Genpact, Capgemini, HICC, Oxfam India, Tecumseh Compressors, Novotel, Marriott, ITC Hotel Kakatiya Sheraton & Towers, Orient Longman Publishers, Eye Bank Association of India, Andhra Pradesh Handicrafts Development Corporation and Crafts Council of Andhra Pradesh.
Deckle Edge is led by Renu Rao, an artist and graphic designer who has been working with handmade paper for about two decades. Since she did a two-year masters course in printmaking at a prestigious art school in the US, Michigan’s Cranbrook Academy of Art, and since she travelled extensively within and outside the country, our designs have an international appeal even as we draw on India’s cultural heritage.
In 1999, the then Governor of Andhra Pradesh, Dr C Rangarajan, gave Renu Rao the award of “best lady entrepreneur” in the state. She has been empanelled as a designer with the Development Commissioner for Handicrafts, Government of India. Renu Rao has developed a new art form called “ceramic collages” which make beautiful wall hangings as they combine handmade paper with stoneware pieces.
Deckle Edge is also endowed with a team of dedicated and highly skilful craftsperson most of who have been with us right from our inception. The team nurtured by Krishna Tirupati, Anil Kumar, Vandana Palvancha and Chandan has developed a flair for translating the most unlikely ideas into exquisite handicrafts, constantly pushing the envelope. Thanks to the motivation and quality of our craftsperson, Deckle Edge has carved a niche market for premium handmade paper products.